If you're like most, the answer is "far too much!"
Here's why: As a coach (or service provider), much of our sales come from one-on-one connection with potential clients. We get on the phone or on Skype and learn about a potential customer's business, and share ideas about how we can help them succeed.
Now, don't get me wrong, that model works. There's no substitute for in-person sales. But it IS limited.
It's limited by your time. It's limited by your energy. It's limited by your reach.
What if there were a way to...
Enter, the sales funnel.
You've probably heard of it. In fact, you're probably fully immersed in some sales funnels right now. If you've ever signed up for a free webinar, you're in a sales funnel. If you're receiving emails from anyone on a regular basis because you subscribed to a mailing list, you're in a sales funnel. And if you've ever purchased anything online, you're in a sales funnel.
You may even have a few sales funnels of your own. If you offer a free incentive on your website, that leads to your sales funnel.
The problem is, too many online business owners--and coaches and service providers specifically--don't make good use of this opportunity. They have a sign up form because "everyone" says you must be building an email list.
But that's where it ends. You collect addresses, and maybe you email them occasionally, but the reality is...
Here's why: You simply don't know how to create and maintain a proper funnel. What's more, as service providers, entrepreneurs and coaches, you mistakenly think that a sales funnel is only useful when you sell a product. Your focus is on providing a service, so how can a funnel possibly work?
I'm here to tell you that, when properly set up and monetized, a sales funnel can take your business from lacklustre to blockbuster. You'll no longer be struggling to reach the 6- and even 7-figure range.
The key is to know what exactly goes into a proper funnel--and what to leave out.
True, it all starts with your mailing list, but that is just the beginning. Without the critical components and proven structure, all those email addresses you're collecting are not earning you money--they're costing you.
At its very basic level, a sales funnel is simply a series of web pages and emails that:
· Entice a reader to subscribe to your mailing list so you can continue to build a relationship with her
· Encourage subscribers to engage with your content
· Present relevant, timely offers
· Turn curious readers into loyal customers and fans
If your funnels are already accomplishing those four goals, you can stop reading right now.
But I'm guessing that's not the case, because very few coaches, freelancers and service providers get this right. Those that do are shouting from the rooftops about their incredible successes and time freedom.
if that's not you, then keep reading, because I have a solution to your funnel woes...
Over the next 5 days I'll share with you how to create a sales funnel that will work for your business.
You'll be reassured that you're in safe hands, because we've been creating this type of sales funnel since 2007. You have all of our years of experience, and tried and tested techniques.
Oh, and we're believers of packing in massive value up front... So this will be delivered directly to your inbox so you can maximise your revenues from day 1.